Joanna is a digital marketer and director of boutique agency Drum Digital, based in Sydney. Joanna started Drum Digital in 2015, after fifteen years working in marketing teams across the UK and Australia. Drum Digital provides marketing, digital marketing, social media and content marketing support to small and medium organisation who are looking to grow by attracting new traffic, converting on-site traffic and nurturing leads through the sales pipeline.
Prior to starting Drum Digital, Joanna held roles at membership organisation The Australian Institute of Company Directors, and previously news.com.au, GraysOnline and Currys.co.uk.
Joanna is passion about understanding customer needs to determine the sweet spot where content can help to meet some of those needs, while aligning with business goals.